Swan Magazin Rack by Elmira Deldari and Marzieh Hami

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DESIGN DETAILS
DESIGN NAME:
Swan

PRIMARY FUNCTION:
Magazin Rack

INSPIRATION:
Open swan wings were literally the main inspiration behind this design the beauty and elegance in a posture of a swan with open wings been visually represented through the curved sidewalls of this sophisticated magazine rack. The organic and minimalistic approach in design of the magazine rack would create a delight and warm feeling in any user.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The simple bottom plywood act as a base for storing magazines; two wing-shaped plywood sidewalls serve as lateral support for the stored magazines furthermore, each of the wings offer different functionalities one of them can be used as a small table and the other one can be used for bookmarking.

OPERATION / FLOW / INTERACTION:
Magazine rack table with a reasonable optimal size which makes it easier for consumer to bookmark their magazine, book,...while relaxing or studing.

PROJECT DURATION AND LOCATION:
The project started in September 2017 and final product was manufactured in February 2018

FITS BEST INTO CATEGORY:
Furniture Design

PRODUCTION / REALIZATION TECHNOLOGY:
Molding, Laser cutting CNC, Plywood

SPECIFICATIONS / TECHNICAL PROPERTIES:
H 550 x W 350 x L 720 (mm)

TAGS:
Magazine rack, Table, Bookmarking, Swan, Organic

RESEARCH ABSTRACT:
A multitask magazine rack is designed the open wings of a swan was the main inspiration behind it This design was based on user behavior Often a reader need to bookmark a book or a magazine, this design exactly addresses the need via employing the tiny slots on the end of one of the wings. In addition, adding a small table section, on the end of other wing, leads to higher level of efficiency.

CHALLENGE:
A novel minimal and organic design of a magazine rack where the form follows the function

ADDED DATE:
2018-03-30 14:43:13

TEAM MEMBERS (1) :
Marzieh Hami

IMAGE CREDITS:
Elmira Deldari/Marzieh Hami

PATENTS/COPYRIGHTS:
Copyrights belong to Ela Design(Elmira Deldari), 2018

Visit the following page to learn more: https://www.linkedin.com/in/elmira-deldari


CLIENT/STUDIO/BRAND DETAILS
NAME:
The University of the Arts

PROFILE:
The University of the Arts (UArts) is a university of visual and performing arts based in Philadelphia, Pennsylvania. Its campus makes up part of the Avenue of the Arts in Center City, Philadelphia. Dating back to the 1870s, it is one of the oldest schools of art or music in the United States.



NOMINATION DETAILS

Swan Magazin Rack by Elmira Deldari and Marzieh Hami is a Nominee in Furniture Design Category.

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AWARD DETAILS

Swan Magazin Rack by Elmira Deldari and Marzieh Hami is Winner in Furniture Design Category, 2017 - 2018.



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