Seating Guide Train Ticket by WenKai Li and Dan Yu

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DESIGN DETAILS
DESIGN NAME:
Seating Guide

PRIMARY FUNCTION:
Train Ticket

INSPIRATION:
When the designer Dan Yu take a train every time, She find that passengers looking for seats, there are two entrances to choose from, most people come to one of the nearest entrance, fifty percent probability to choose their seats away from the entrance, resulting in congestion.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The Seating Guide design solves this problem with the most resource saving method.

OPERATION / FLOW / INTERACTION:
For instance, When someone seat number is 06car,01A, he maybe think that Seat 01A No.6 car, which entrance is closer to his seat? He looking for seats, there are two entrances to choose from, most people come to one of the nearest entrance, fifty percent probability to choose their seats away from the entrance, resulting in congestion.It's a waste of time and energy. The Seating Guide design attach a guide to the ticket, The production cost will not increase.When someone take the ticket and look at the Seating Guiding, they can know where their seats are immediately. Quickly find the specified entry, and find his seat, arrange his luggage.

PROJECT DURATION AND LOCATION:
The project started in October 2016 in Hangzhou and finished in January 2017 in Hangzhou

FITS BEST INTO CATEGORY:
Meta, Strategic and Service Design

PRODUCTION / REALIZATION TECHNOLOGY:
Paper

SPECIFICATIONS / TECHNICAL PROPERTIES:
85mmx54mmx0.2mm

TAGS:
A A ticket, B It can help those who are old weak, ill or disabled, C High efficiency

RESEARCH ABSTRACT:
When designer Dan Yu was in Shenzhen, she had to go back to school by train every month. One time, a very congested carriage made her aware that this was a very annoying problem.Then She went to work in Hangzhou, She decided to solve this problem with another designer WenKai Li. After the discussion, They began to study the solution to the problem. First of all, two designers go to the railway station to survey. Ask whether other passengers will be troubled because of they can't find a closer entrance to their own car. the designer who asked 100 passengers randomly, and they all think it's a big problem. The results of such a survey makes designer more excited. So They started to study how to solve this problem at the least cost. After about half a year months of optimization, the Seating Guide design was created.

CHALLENGE:
Field investigation, station managers do not allow designers stay for a long time to take a picture, then the designer were driven out. Some people are not friendly to our investigation.

ADDED DATE:
2017-12-11 14:24:27

TEAM MEMBERS (1) :
Designer:WenKai Li Designer:Dan Yu

IMAGE CREDITS:
Image #1 :Industrial Designer WenKai Li,Visual designer Dan Yu, 2016.
Image #2 :Industrial Designer WenKai Li, Visual designer Dan Yu, 2016.
Image #3 :Industrial Designer WenKai Li, Visual designer Dan Yu, 2016.
Image #4 :Industrial Designer WenKai Li, Visual designer Dan Yu, 2016.
Image #5 : Industrial Designer WenKai Li, Visual designer Dan Yu, 2016.

Visit the following page to learn more: https://www.behance.net/gallery/58601295/-SEA TING-GUIDE


CLIENT/STUDIO/BRAND DETAILS
NAME:
Li Yu

PROFILE:
This is a personal project, the designers name is WenKai Li and Dan Yu. Li Yu is created by two designers, who is a visual designer Dan Yu and an industrial designer WenKai Li. Li stands for WenKai Li, and Yu stand for Dan Yu.



NOMINATION DETAILS

Seating Guide Train Ticket by Wenkai Li and Dan Yu is a Nominee in Meta, Strategic and Service Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Seating Guide Train Ticket by Wenkai Li and Dan Yu is Winner in Meta, Strategic and Service Design Category, 2017 - 2018.



· Press Members: Login or Register to request an exclusive interview with WenKai Li and Dan Yu.

· Click here to register inorder to view the profile and other works by WenKai Li and Dan Yu.


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COMMENTS
Giulia Esposito Comment #6351 on December 25, 2022, 10:49 pm
I'm so excited to congratulate the esteemed winner of the A' Design Award for their amazing work on the Seating Guide. This creative "Train Ticket" is an innovative design that manages to find a perfect balance between meta, strategic and service design. It's an incredibly clever way to make the lives of commuters easier and more efficient. I'm inspired by the thoughtfulness and effort put into this design, and I'm sure that this work will have a long-lasting impact on the public transportation industry. Congratulations to WenKai Li and Dan Yu for their incredible achievement!
Adam Harris Comment #49762 on January 3, 2023, 5:10 pm
I am absolutely amazed by the creativity and innovation behind the award-winning work titled "Seating Guide". This work is a great example of how design solutions can be found through research and analysis, and how resource saving methods can be implemented to solve common problems. The designers' determination to find a solution to the problem of overcrowding in train stations is truly admirable and their results have been remarkable. This work is a testament to the power of good design, and it is certainly deserving of the A' Design Award. Congratulations to the designers for their success!
Chloe Turner Comment #56155 on January 3, 2023, 8:14 pm
I love the ingenuity of this "Seating Guide" design! The idea of providing people a tool to help them find their seats quickly and efficiently is brilliant. It is user-friendly and practical. The concept is also cleverly thought out, as it takes into account the two entrances and the fifty percent probability of people choosing their seats away from the entrance. This shows how the designer has really taken the time to consider the needs of their users. I'm so impressed by this design, and it is no wonder it has won the A' Design Award!
Elisabeth Clark Comment #57251 on January 3, 2023, 8:46 pm
I was absolutely amazed when I saw WenKai Li and Dan Yu's award-winning work, the Seating Guide design. The research and effort they put in to solve the problem of passengers looking for seats at train stations is exemplary. Their design is a shining example of how good design can solve everyday problems with the most resource saving methods. Their dedication and commitment to finding the most efficient design solutions for their project is a testament to their creativity and passion for design. I'm so proud of WenKai Li and Dan Yu for winning the A' Design Award for their work and I'm sure that this work is going to inspire many other designers in the future.

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