Joy Like a Kid Pastries Packaging by Yicheng Huang |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Joy Like a Kid PRIMARY FUNCTION: Pastries Packaging INSPIRATION: This product was created to make the traditional Canton-style pastries packaging become more interesting and younger,which not only suitable for the older generation,but for the new generation.Canton-st UNIQUE PROPERTIES / PROJECT DESCRIPTION: What the lovable cartoon figure meaning upon the product is to illustrate the way the children look when they face diverse delicious pastries with greed as well as eagerness.I strongly believe that the fondness for the cantonese pastries was accumulated since they were young,and it become a kind of emotional sustenance.Thus, we would like to convey this natural feeling of pleasure to every customer, so that everyone can fall in love with the Canton-style pastries. OPERATION / FLOW / INTERACTION: This series were divided into three packages.The blue packing box which like a lucky dip tries to let children grab different pastries from the hole of it, from which children's curiosity and adventure can be fully satisfied. Several kids can reach into the box to extract the pastries at the same time,and they can also exchange what they get with each other,which means experiencing the pleasure of sharing and promoting their friendship.Besides,a PROJECT DURATION AND LOCATION: The project started in May and finished in June 2017 in Guangzhou, China. FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: Use the environment-friendly and renewable corrugated papers,have the advantages of low cost SPECIFICATIONS / TECHNICAL PROPERTIES: - TAGS: pastries,packaging design RESEARCH ABSTRACT: I want to arouse people’s attention In terms of the Canton-style-pastry culture，because Canton-style pastries are not just for the older generation,but for everyone. CHALLENGE: - ADDED DATE: 2017-06-23 11:21:14 TEAM MEMBERS (1) : Instructor: Yuheng Ju IMAGE CREDITS: Yicheng Huang,2017 PATENTS/COPYRIGHTS: Copyrights belong to Yicheng Huang, 2017 |
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| AWARD DETAILS | |
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Joy Like a Kid Pastries Packaging by Yicheng Huang is Winner in Packaging Design Category, 2017 - 2018.· Press Members: Login or Register to request an exclusive interview with Yicheng Huang. · Click here to register inorder to view the profile and other works by Yicheng Huang. |
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