Nutline Redesing Seeds Packaging by Ampro Design

Home > Winners > #46664




DESIGN DETAILS
DESIGN NAME:
Nutline Redesing

PRIMARY FUNCTION:
Seeds Packaging

INSPIRATION:
The features which developed the concept and structured the design were meant to balance the rational and functional benefits of the product. Therefore, "the host of every party" resemblance replenished the general idea and brought unity for the entire range.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The key concept of the entire design is to reflect the "the host of every party" on each packaging. Using distinct colors and patterns the host is proper for every occasion.

OPERATION / FLOW / INTERACTION:
The better results were achieved by the better emotional connection with the consumer, keeping at the same time the brand's quality & professionalism perception.

PROJECT DURATION AND LOCATION:
The project started early 2015 and ended in late october 2015.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Rotogravure printing on flexible packaging with selective varnish.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Matte foil with selective varnish.

TAGS:
seds, packaging, party host, Nutline

RESEARCH ABSTRACT:
Nutline is the leading brand of nuts & seeds category in Romania, founder of seeds segment and its leader since then.During strategic evaluation, it has been identified that Nutline black seeds design was more conservative than other products. Qualitative pack evaluation showed that current Nutline pack was perceived being high quality, premium, and professional, reliable in line with brand image as leading innovator.

CHALLENGE:
The challenge was to build on brand’s previous strong holds (high quality, professional, reliable and innovative) adding a touch of conviviality, approachability and good mood, recommending it for pleasurable socializing.The project objectives were in the first place to make the brand speak the consumer language in this segment as to increase preference, then enhance visibility and appeal at black seeds shelf.

ADDED DATE:
2016-02-26 14:17:31

TEAM MEMBERS (6) :
Creative director:Irinel Ionescu, Senior Designer: Lehel Mor Mako, Client Service Director: Mihaela Dumitrescu, Senior Account Executive: Alexandru Patru, DTP & Pre Press Specialist: Adrian Garganciuc and

IMAGE CREDITS:
Sorin Iacob



CLIENT/STUDIO/BRAND DETAILS
NAME:
Intersnack-Nutline

PROFILE:
Nutline is the leading brand of nuts & seeds category in Romania, founder of seeds segment and its leader since then.During strategic evaluation, it has been identified that Nutline black seeds design was more conservative than other products. Qualitative pack evaluation showed that current Nutline pack was perceived being high quality, premium, and professional, reliable in line with brand image as leading innovator.



NOMINATION DETAILS

Nutline Redesing Seeds Packaging by Ampro Design is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Ampro Design when results are announced.


AWARD DETAILS

Nutline Redesing Seeds Packaging by Ampro Design is Winner in Packaging Design Category, 2015 - 2016.



· Press Members: Login or Register to request an exclusive interview with Ampro Design.

· Click here to register inorder to view the profile and other works by Ampro Design.


SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials | View Press-Release | Press Kit



Did you like Ampro Design's Packaging Design?
You will most likely enjoy other award winning packaging design as well.
Click here to view more Award Winning Packaging Design.


Did you like Nutline Redesing Seeds Packaging? Help us create a global awareness for good packaging design worldwide. Show your support for Ampro Design, the creator of great packaging design by gifting them a nomination ticket so that we could promote more of their great packaging design works.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS
IMPRESSUM IMPRINT

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Good design deserves great recognition.
A' Design Award & Competition.