OPEN-jingdezhen Image Poster by Chao Yang

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DESIGN DETAILS
DESIGN NAME:
OPEN-jingdezhen Image

PRIMARY FUNCTION:
Poster

INSPIRATION:
Jingdezhen is the city which has more than one thousand years ceramic culture. CHINA, this word means China, it has another explanation Ceramic. However, in the international market today, it is become so conservative. That is the reason of my thinking.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
With knife cut on linen, exposing the traditional representatives of Jingdezhen ceramic. Poster design is done by hand, it's the same as Jingdezhen ceramic culture is by handmade. It means that cultural heritage needs breakthroughs and innovations.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The poster design in 2013 in Jingdezhen, January 2014 completed in Korea to attend 2014 Korea International Poster Exhibition.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
With knife cut on linen, exposing the traditional representatives of Jingdezhen ceramic. Poster design is done by hand, it's the same as Jingdezhen ceramic culture is by handmade. It means that cultural heritage needs breakthroughs and innovations.

SPECIFICATIONS / TECHNICAL PROPERTIES:
700 mm x 1000 mm, Handmade, linen, brush, knife, photography, photoshop.

TAGS:
Poster design handmade Jingdezhen cultural openness

RESEARCH ABSTRACT:
CHINA, this word means China, it has another explanation Ceramic. Jingdezhen is a Millennium city of Ceramic, it famous in the world because of ceramic. But today, Jingdezhen's ceramic culture is very conservative and occlusion. Jingdezhen ceramics culture needs to break tradition and open communication with the outside world. Poster design cut through the fabric with a knife, means the culture needs openness, the upper right corner of the handwriting means culture Inheritance.

CHALLENGE:
With a special process to try to complete this poster, which is very difficult technically, we do a lot of experiments to try, through a lot of failures. Eventually it completed successfully.

ADDED DATE:
2014-02-10 09:58:48

TEAM MEMBERS (1) :
Chao Yang

IMAGE CREDITS:
Image #1: Local amplification
Image #2: Local amplification

Visit the following page to learn more: http://www.chinayangchao.com


CLIENT/STUDIO/BRAND DETAILS
NAME:
Sanbao International Ceramic Village

PROFILE:
Sanbao International Ceramic Village is located approximately 5 km of Jingdezhen City south Sambo bottle, created by Professor trip plus the famous potters Lee see deep in 1995, is a collection of ceramic art workshops, communication and leisure travel sites, but also Jingdezhen country ceramics culture one of the international exchange window, which consists of Jingdezhen ceramics Sanbao training Institute. In Sanbao, Lee returned to the original ecology of traditional Chinese ceramic production scene, the house is furnished producing villagers used 20 years ago, life appliances. Every day, nearly 10 artisans here with the most primitive method of producing ceramics and pottery tools. Sanbao representatives of Chinese ceramic pottery village cultural attend, participate in and organize a series of major international ceramics event, including the 2004 millennium celebrations Jingdezhen porcelain, pottery master creation Australian International Exchange Exhibition, Norway Othello International Art Symposium ceramics. Ceramic Village in 2002 was accepted as a full member of the International Ceramic Society organization.



NOMINATION DETAILS

Open-Jingdezhen Image Poster by Chao Yang is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Open-Jingdezhen Image Poster by Chao Yang is Winner in Graphics, Illustration and Visual Communication Design Category, 2013 - 2014.



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