Pu'Er Tea Packaging Collection Tea Collection by LIQI LIU

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DESIGN DETAILS
DESIGN NAME:
Pu'Er Tea Packaging Collection

PRIMARY FUNCTION:
Tea Collection

INSPIRATION:
the concept of Prof. Scott Boylston about sustainable packaging design

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
"The closer you stay to nature, the more you will appreciate her beauty." Based on the main philosophy of Pu'Er Tea Company — the relationship between human and nature, human and environment, which is also a theme of Chinese tea culture, this project focused on making people closer to the nature. In order to match the philosophy of Pu’Er Tea Company, the design is simple & clear, organic & healthy, recyclable & reusable, and multifunctional design.

OPERATION / FLOW / INTERACTION:
The exterial case can be a lamp cover, the interial packaging boxes can be re-use as office applies container, and the tea bags can pack pins or clips. The cup package like a chair can stand for the plant bottle.

PROJECT DURATION AND LOCATION:
The project started in Sept 2010 and finished in Nov 2010 in Savannah, GA, USA

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Technique: laser-cut for less print Recyclable Materials: vellum paper, illustration board, chip board Media: Adobe Illustrator

SPECIFICATIONS / TECHNICAL PROPERTIES:
5 in x 5 in x 15 in

TAGS:
simple, clear, organic, healthy, recyclable, reusable, and multifunctional packaging design

RESEARCH ABSTRACT:
Nowadays, busy work and hard life make people stressful and tried, especially someone who work indoor, such as office workers. Most of time they stay far away from nature, the sunshine, the fresh air, and the green. They become sensitive, nervous and unhealthy. Pu'Er Tea Company is an international seller who sells Chinese pu-er tea, tea set and something about tea. "The closer you stay to nature, the more you will appreciate her beauty." Based on the main philosophy of Pu'Er Tea Company — the relationship between human and nature, human and environment, which is also a theme of Chinese tea culture, this project focused on making people closer to the nature.

CHALLENGE:
The creative challenge is how to design the structure of whole package which could save space and be statable, and the obstacles are searching the recyclable materials and methods which make the case and the boxes reusable and design multifunctional.

ADDED DATE:
2012-03-01 16:49:52

TEAM MEMBERS (1) :


IMAGE CREDITS:
LIQI LIU, 2011.



CLIENT/STUDIO/BRAND DETAILS
NAME:
-

PROFILE:
-



NOMINATION DETAILS

Pu'er Tea Packaging Collection Tea Collection by Liqi Liu is a Nominee in Packaging Design Category.

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AWARD DETAILS

Pu'er Tea Packaging Collection Tea Collection by Liqi Liu is Winner in Packaging Design Category, 2011 - 2012.



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